I am excited to apply for the E-commerce Business Development & Ads Expert position. With over 9 years of experience in e-commerce growth, marketplace management, SEO, and digital advertising, I specialize in developing, managing, and scaling online businesses across multiple platforms, driving revenue, traffic, and long-term growth.
Throughout my career, I have successfully delivered results in the following areas:
E-commerce Store Development & Management Built, optimized, and managed high-performing stores on Shopify and WooCommerce, focusing on responsive design, conversion optimization, speed, and scalable functionality.
Paid Advertising & Performance Marketing Planned, launched, and optimized campaigns across Meta Ads (Facebook & Instagram), TikTok Ads, Google Ads (Search, Display, Shopping, Performance Max), Amazon Ads, Noon Ads, and TikTok Shop Ads, achieving profitable ROAS and sustainable growth.
Marketplace Management Managed Amazon, Noon, and TikTok Shop accounts, including product listings, SEO, pricing strategy, inventory control, and fulfillment optimization to maximize visibility and sales.
Search Engine Optimization (SEO) Implemented comprehensive on-page, off-page, and technical SEO strategies for e-commerce stores and marketplaces, improving organic rankings, increasing traffic, and boosting sales.
Multi-Channel Strategy & Funnel Development Developed integrated marketing strategies combining paid ads, organic growth, retargeting, email marketing, and CRO to increase conversions, AOV, and customer lifetime value across all platforms.
Creative & Conversion Optimization Designed high-performing product pages, ad creatives, copy, and full-funnel campaigns tailored to each platform’s algorithm and user behavior, reducing drop-offs and maximizing sales.
Analytics, Tracking & Reporting Implemented Meta Pixel, TikTok Pixel, Google Tag Manager, Conversion API, GA4, and marketplace tracking, ensuring accurate attribution and actionable insights for continuous optimization.
Performance Monitoring & Growth Strategy Tracked KPIs such as ROAS, CPA, CTR, conversion rates, AOV, and sales growth—using data to scale profitable campaigns and improve operational efficiency.
What sets me apart is my ability to combine e-commerce business development, multi-platform advertising, and SEO expertise, enabling brands to grow traffic, increase sales, and maximize ROI across all digital channels.
I would welcome the opportunity to bring my expertise to your business and help scale it profitably across Shopify, WooCommerce, Meta, TikTok, Google, Amazon, Noon, and TikTok Shop.
Thank you for your time and consideration. I look forward to contributing to your e-commerce success.